{"id":138,"date":"2019-12-06T01:34:06","date_gmt":"2019-12-05T20:04:06","guid":{"rendered":"https:\/\/www.lunaticdevs.com\/blog\/?p=138"},"modified":"2020-02-03T00:21:58","modified_gmt":"2020-02-02T18:51:58","slug":"how-to-optimize-your-website-images-for-seo","status":"publish","type":"post","link":"https:\/\/www.lunaticdevs.com\/blog\/how-to-optimize-your-website-images-for-seo\/","title":{"rendered":"How to Optimize Your Website Images for SEO?"},"content":{"rendered":"\n<p align=\"justify\"> Images are an important part of our content as they make our content more appealing and attract the web visitors. That\u2019s why most of the best website development company include high-quality interactive images in the web page. Where they make your content more accessible, attractive and engaging, equally important for your website SEO. However, to strengthen the website SEO, we should have optimized images and the best digital marketing company always take care of it when owning a project for SEO. <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/www.lunaticdevs.com\/blog\/wp-content\/uploads\/2019\/12\/SEO-Optimization.jpg\" data-orig-src=\"https:\/\/www.lunaticdevs.com\/blog\/wp-content\/uploads\/2019\/12\/SEO-Optimization.jpg\" alt=\"\" class=\"lazyload wp-image-139\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27900%27%20height%3D%27600%27%20viewBox%3D%270%200%20900%20600%27%3E%3Crect%20width%3D%27900%27%20height%3D%27600%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.lunaticdevs.com\/blog\/wp-content\/uploads\/2019\/12\/SEO-Optimization-300x200.jpg 300w, https:\/\/www.lunaticdevs.com\/blog\/wp-content\/uploads\/2019\/12\/SEO-Optimization-768x512.jpg 768w, https:\/\/www.lunaticdevs.com\/blog\/wp-content\/uploads\/2019\/12\/SEO-Optimization.jpg 900w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<p><strong>What\nis Image Optimization?<\/strong><\/p>\n\n\n\n<p align=\"justify\">Image optimization is the process of\ncreating and delivering high-quality images in the ideal format, size, and\nresolution to increase user engagement. It also involves accurately naming\nimages that includes the important industry keywords so search engine crawlers\ncan read them and understand page context. The best digital marketing company\nalways makes sure that all images are properly named and resized.<\/p>\n\n\n\n<p align=\"justify\">Improved user experience and interactions\nwith your site have a positive impact on search engine rankings, which further\nimproves customer engagement, conversions, and customer retention.<\/p>\n\n\n\n<h2><strong>Why\nImages Should Be Optimized for a Good SEO?<\/strong><\/h2>\n\n\n\n<p>There are many reasons, some of which are\nlisted below:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>They give search engines\nimportant contextual information.&nbsp;<\/li><li>Optimized images speed\nup&nbsp;page loading. And hence website opens fast on browser and does not let\nyour user go without visiting the web page.<\/li><li>Optimized Images increase\nuser engagement and search engine rankings.<\/li><\/ul>\n\n\n\n<p><strong>How to Optimize Image for SEO?<\/strong><\/p>\n\n\n\n<p>Follow these steps to optimize your\nwebsite\u2019s images<\/p>\n\n\n\n<p><strong>1.Image\nResize:<\/strong><\/p>\n\n\n\n<p align=\"justify\">Images size and file size. Remember both are\ndifferent things. Image size refers to the dimensions of an image (e.g., 1024\nby 680 pixels). File size is the amount of space needed to store it on the\nserver (e.g., 350 kilobytes).<\/p>\n\n\n\n<p align=\"justify\">Generally. A high resolution image or taken\nfrom professional camera slow your page load times considerably because they\nhave large dimensions. These kind of images are required for print\nreproduction, however, for web, you need to scale down the file size without\nlosing too much quality.<\/p>\n\n\n\n<p><strong>2.File\nFormat:&nbsp;<\/strong><\/p>\n\n\n\n<p align=\"justify\">PNG, JPEG, and GIF are all popular. Each has\nits benefits. The image who have a lot of colour, you can choose .JPEG extension\nand .PNG extension works well for simple images.<\/p>\n\n\n\n<p><strong>3.Compressed\nImage:<\/strong><\/p>\n\n\n\n<p align=\"justify\">Too much compression can reduce the overall\nquality of an image. On the other hand, low compression will give you\nhigh-quality image but the file size is big.<\/p>\n\n\n\n<p align=\"justify\">Ideally, you should experiment with your\nfile types and compression rates to see what works best for each image. Many\nimage-editing tools, including Adobe Photoshop, have a \u201csave for the web\u201d\noption, which automatically minimizes the file size while optimizing image\nquality.<\/p>\n\n\n\n<p><strong>4.File\nName: <\/strong><\/p>\n\n\n\n<p align=\"justify\">Choosing\nthe right file name is important for your page SEO and for ranking in image\nsearch results. Before uploading any image, name the file with relevant,\ndescriptive keywords to get the most SEO power.<\/p>\n\n\n\n<p><strong>5.Use ALT Tag: <\/strong><\/p>\n\n\n\n<p align=\"justify\">User can understand the image by seeing it\nwhat a picture is about, however, search spiders cannot see an image, they need\ntext to get a clue. Without&nbsp;alternative text, it\u2019s impossible for search\nengines to accurately index your image content. A good alt tag provides context\nand helps visually impaired users too. Even when images aren\u2019t loading because\nof a glitch, search engines can still read the alternative text to help rank a\npage.<\/p>\n\n\n\n<p align=\"justify\">There are many more things which is done by\nthe <a href=\"https:\/\/www.lunaticdevs.com\/\"><strong>best digital marketing company<\/strong><\/a>\nto optimize the image. If you like this article, please let us know to get some\nmore tips of image optimization.<\/p>\n\n\n\n<p>To get a personalized and unique digital\nmarketing plan, visit us at Lunatic Devs. \n\nPlease mail us at <a href=\"mailto:lunaticdevs@gmail.com\">lunaticdevs@gmail.com<\/a> to set up a meeting.\n\n\n\n<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Images are an important part of our content as they make our content more appealing and attract the web visitors. That\u2019s  [&#8230;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,21],"tags":[58,10,26,24,59],"class_list":["post-138","post","type-post","status-publish","format-standard","hentry","category-digital-marketing","category-seo","tag-best-digital-marketing-company","tag-digital-marketing","tag-digital-marketing-plan","tag-seo","tag-website-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Lunatic Devs: How to Optimize Your Website Images for SEO?<\/title>\n<meta name=\"description\" content=\"Where they make your content more accessible, attractive and engaging, equally important for your website SEO. However, to strengthen the website SEO\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lunaticdevs.com\/blog\/how-to-optimize-your-website-images-for-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lunatic Devs: How to Optimize Your Website Images for SEO?\" \/>\n<meta property=\"og:description\" content=\"Where they make your content more accessible, attractive and engaging, equally important for your website SEO. 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