{"id":146,"date":"2019-12-27T01:13:14","date_gmt":"2019-12-26T19:43:14","guid":{"rendered":"https:\/\/www.lunaticdevs.com\/blog\/?p=146"},"modified":"2020-02-03T00:03:09","modified_gmt":"2020-02-02T18:33:09","slug":"grow-up-your-social-media-with-some-lights-camera-and-action","status":"publish","type":"post","link":"https:\/\/www.lunaticdevs.com\/blog\/grow-up-your-social-media-with-some-lights-camera-and-action\/","title":{"rendered":"Grow Up Your Social Media with Some Lights, Camera, and Action!"},"content":{"rendered":"\n<p align=\"justify\">Video Marketing is the latest sensation of the century. Not just Your Tube, go to any social media platform \u2013 be it Facebook, LinkedIn, and Instagram. All are filled with numerous video content. So if you are looking for the latest, ground breaking strategy to bolster into the market and obtain startling results quicker than ever, start investing in video marketing. All best social media marketing in India emphasize the need of video content to grow up your social media account and to engage the audience. <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"750\" height=\"430\" src=\"https:\/\/www.lunaticdevs.com\/blog\/wp-content\/uploads\/2019\/12\/Grow-Up-Social-Media.jpg\" data-orig-src=\"https:\/\/www.lunaticdevs.com\/blog\/wp-content\/uploads\/2019\/12\/Grow-Up-Social-Media.jpg\" alt=\"\" class=\"lazyload wp-image-147\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27750%27%20height%3D%27430%27%20viewBox%3D%270%200%20750%20430%27%3E%3Crect%20width%3D%27750%27%20height%3D%27430%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.lunaticdevs.com\/blog\/wp-content\/uploads\/2019\/12\/Grow-Up-Social-Media-300x172.jpg 300w, https:\/\/www.lunaticdevs.com\/blog\/wp-content\/uploads\/2019\/12\/Grow-Up-Social-Media.jpg 750w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p align=\"justify\">In video marketing, <strong>Livestreaming<\/strong> is a new sensation that\nyou can include in your current marketing strategy. It brings phenomenal\nengagement and has a lot more influencing power to connect with your audience\non a deeper level.<\/p>\n\n\n\n<p><strong>Why Video Marketing is So Popular?<\/strong><\/p>\n\n\n\n<p align=\"justify\">If you are wondering why video marketing\nhas gained popularity in such a short time, it\u2019s pretty clear! YouTube alone\nhas over a billion users, which is almost one-third of total internet users.\nSuch a large number of audiences make room for advertisers to advertise their\ncontents. <\/p>\n\n\n\n<p><strong>What Statistics Says?<\/strong><\/p>\n\n\n\n<p>It is predicted that at the end of\n2017, Video content will represent 74% of all internet traffic as it is most\npowerful way to create more and more engagements.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>87% of Online Marketers\nuse visuals in their contents.<\/li><li>82% of Twitter\nUsers watch video contents on Twitter.<\/li><li>45% of people\nwatch more than an hour of Facebook or YouTube Videos in a week.<\/li><li><a href=\"https:\/\/blog.bufferapp.com\/social-media-video-marketing-statistics\">More\nthan 500 million hours of videos<\/a><a href=\"https:\/\/blog.bufferapp.com\/social-media-video-marketing-statistics\">&nbsp;<\/a>are watched on YouTube each day.<\/li><li>4X as many\nconsumers would prefer to watch a video about a product than to read about it.<\/li><li>Using the word\n\u201cvideo\u201d in an <strong>email subject line<\/strong>\nboosts open rate by 19% and click-through rate by 65%.<\/li><\/ul>\n\n\n\n<p><strong>So why wait! Let\u2019s switch on the LIGHTS for some action!<\/strong><\/p>\n\n\n\n<p align=\"justify\">You should follow a perfect strategic\nplan as prescribed by the <a href=\"https:\/\/www.lunaticdevs.com\/\"><strong>best social media marketing company in India<\/strong><\/a> that includes storyboarding, thinking through the concept, video\ntapping and final production. Always try to bring <strong>creativity<\/strong> to your <strong>strategy. <\/strong>Don\u2019t\nforget to include new innovation to achieve remarkable benefits for your end\ngoal.<\/p>\n\n\n\n<p>Think through these five key points for\nplanning a video campaign to boost up your social media platform. <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Creativity<\/strong>: It may be an\nold idea but executed differently. Find alternative ways to create interest in\naudience. Avoid same type of advertisements. And also don\u2019t forget to scroll\nyour previous post of channel to understand your current and prospect audience\nand interest of audience. <\/li><li><strong>Technology:<\/strong> Take advantage\nof advanced consumer technology. No time to load and buffer.<\/li><li><strong>Unique:<\/strong> Differentiate\nyour message with 100% authentic and genuine content. Show something that\npeople want to watch.<\/li><li><strong>Optimized:<\/strong> Optimize your\nvideo to share it on mobile and desktops.<\/li><li><strong>Conversion Rate:<\/strong> Make it\nattractive. Use impressive content to get better click-through rate\/subscribe\nto your services.&nbsp; <\/li><\/ul>\n\n\n\n<p>Okay, you have known the secrets of\nmaking a good and powerful video but do you know the benefits of it for your\nbusiness?<\/p>\n\n\n\n<p><strong>Big Benefits of Video Marketing<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>SEO Success:<\/strong> Add video to\nyour landing page and it creates 53% more likely to appear on the first page of\nGoogle.<\/li><li><strong>Social Share:<\/strong> A good video\nencourages large amount of engagement. People love to share the video on their\nsocial networks. <\/li><li><strong>Higher Conversion:<\/strong>\nVideo on landing page can increase conversion by 80%.<\/li><li><strong>Mobile Sales:<\/strong> 40% of\nconsumers reported that visual contents increase the sale opportunity on a\nmobile device..<\/li><\/ul>\n\n\n\n<p>Looking at above benefits, you must\nhave aware with the facts that Video is no longer a\nluxury, but a requirement of current marketing strategy, especially your\nsocial media plan. What do you think?<\/p>\n\n\n\n<p>Moving further, you must have aware with\nthe importance of video marketing and why should you care for it. Now it\u2019s time\nto pick your camera and shoot something.<\/p>\n\n\n\n<p><strong>Camera \u2013 Select the right platform, don\u2019t just go with\nany.<\/strong><\/p>\n\n\n\n<p>Grab your audience attention by\nshooting something live no matter wherever you are. Believe me, it works. &nbsp;Choose any of the social channels based on\nyour business goal and prospect customer for livestreaming.<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li><strong>YouTube Live: The most popular and the most powerful. <\/strong>It allows access to large number of audience, ease of use,\nbuilt-in comment section to talk while live, and a lot more flexible options.<\/li><li><strong>Facebook Live: <\/strong>The largest\nsocial network has made it super easy for you to go live and showcase yourself.\nSo it makes a lot of sense to use its <strong>Live<\/strong> feature.<\/li><li><strong>Snapchat Live:<\/strong> Snapchat has a\ngreat potential for capturing visual attention and emotional responses and that\ncan last up to 24 hours. This creates some impetus for your customers to pay\nclose attention to your feed so they don\u2019t miss anything important.<\/li><li><strong>Periscope Live: <\/strong>It\u2019s\nspecifically designed just for live streaming. Periscope video play right on\nTwitter. It means you can reach Periscope&nbsp;<em>and<\/em>&nbsp;Twitter users at\nthe same time.<\/li><li><strong>Instagram Live:<\/strong> If your\naudience is mostly younger, than Instagram might be a good choice.<\/li><\/ol>\n\n\n\n<p align=\"justify\">There are a lot more other options to\nshoot a perfect video for business\/services such as Whiteboard Explainer Video,\nAnimated Explainer Video, Video Infographics, Video Sales Letter, Tutorial Video,\nInstructional Video, Product Video, Webinar Video, etc. you can choose as per\nyour own convenience. <\/p>\n\n\n\n<p>If you are wondering what content to\nshoot, consider these options:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Product or\nCompany Important Announcements<\/li><li>Product\nDemonstration<\/li><li>Live Q&amp;A\u2019s\nwith Team Members.<\/li><li>Group Support\nand Feedback.<\/li><li>Impromptu\nGiveaways.<\/li><li>Flash Sales or\nDiscounts.<\/li><li>Live Auctions\nor Raffles.<\/li><\/ul>\n\n\n\n<p>Now you have the idea of video with\nyou, so can we get some action going? <\/p>\n\n\n\n<p><strong>Action \u2013 Shoot Something Interesting and Authentic!<\/strong><\/p>\n\n\n\n<p>Consider these ideas that can make\nyour video truly engaging and exciting:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li><strong>Bring Employees\non Camera: <\/strong>Give a face to your company by\nexplaining it vision, expertise, environment, work, and of course their clients\n(site or work). Let your people do the talking!<\/li><li><strong>Make Customers\nthe Stars:<\/strong> Include their testimonials, ask them\nto participate live on any contest and survey.<\/li><li><strong>Highlight Your\nExpertise:<\/strong> People are always excited to hear\nBusiness leaders, their success stories and their opinions, so interview your\nboss.<\/li><li><strong>Record at\nEvent:<\/strong> No need to bring production crew.\nJust take your smartphone and shoot it. It\u2019s really that simple.<\/li><li><strong>Create Screencasts:<\/strong>\nTry to include a product demo or a webinar. Provide value so that maximum can\npush the record button.<\/li><\/ol>\n\n\n\n<p align=\"justify\">At last, I will just say keep\nshooting. Streaming revolution has arrived. Use cool streaming tools and keep\nspringing forth. Still if you have any query, drop your comment in the comment\nbox or write us your message. <\/p>\n\n\n\n<p>You can also mail us at <a href=\"mailto:lunaticdevs@gmail.com\">lunaticdevs@gmail.com<\/a> <\/p>\n\n\n\n<p>Stay tuned for advanced tips and\nadvice on your all digital marketing requirements with us on <a href=\"https:\/\/www.facebook.com\/lunaticdevs\/\">Facebook<\/a>,&nbsp;<a href=\"https:\/\/www.linkedin.com\/company\/lunaticdevs\/\">LinkedIn<\/a>,&nbsp;<a href=\"https:\/\/www.instagram.com\/lunaticdevs\/\">Instagram<\/a>,&nbsp;<a href=\"https:\/\/api.whatsapp.com\/send?phone=919315685458\">WhatsApp<\/a>, and&nbsp;<a href=\"https:\/\/www.google.com\/search?ei=3BMjXZiDCNberQHH_aSwDg&amp;q=lunaticdevs&amp;oq=lunaticdevs&amp;gs_l=psy-ab.3..0i13.59325.61835..62426...0.0..0.169.1668.0j11......0....1..gws-wiz.......0i71j35i39j0i67j0j0i131i67j0i131j0i10j0i13i5i30j0i8i13i30.eIJyu7CsX7k\">Google<\/a>&nbsp;Page.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Video Marketing is the latest sensation of the century. Not just Your Tube, go to any social media platform \u2013 be  [&#8230;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[60],"tags":[61,18,9,65],"class_list":["post-146","post","type-post","status-publish","format-standard","hentry","category-social-media","tag-best-social-media-marketing-company-in-india","tag-social-media","tag-social-media-marketing","tag-social-media-marketing-company"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Grow Up Your Social Media with Some Lights, Camera, and Action!<\/title>\n<meta name=\"description\" content=\"Lunatic Devs: All best social media marketing in India emphasize the need of video content to grow up your social media account and to engage the audience.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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