How Best Digital Marketing Company Help Your Blog Get More Traffic?

We all know website traffic is the most important thing for which all digital marketing activities are done. However, to get a quality traffic we need to reach the most targeted source. The best digital marketing company follow a number of tactics to increase your website visitors. A blog is the channels where user comes to get something useful and helpful, so we brought you the tips to increase your website visitors. If you want to learn how we do that, this brief guide will be a perfect pick for you.

Let’s get some insights:

How to get the Quality traffic on a blog site?

The best digital marketing company follows a number of steps to get the task done. These are

a) Keyword Research: Make a proper keyword research before writing any content. The Google Adwords Keyword Tool and semrush.com both offer great tools, Choose relevant keywords for your post. And target those keywords while posting it to your channels and doing SEO.

b) Focus on Title of the Post: Title plays the most important role in blogging so it should be attractive and eye catching.

Tips – Focus on “How to …. And List of …..” post. 

c) Blog Content: Think hard about the message of your text. What do you want to tell your readers or which central question do you want to ask? What’s the purpose of your text? And what do you want your readers to do at the end of the page? Write down the answers to all these questions before you begin writing.

Quick Tips for SEO:

1. Utilize keywords throughout your post.

  • Headings and subheadings
  • Introductory sentence
  • Concluding paragraph
  • Anchor text (text you hyperlink to other related pages on your site)
  • Title tags and meta descriptions

Note – Don’t engage in keyword stuffing

2. Optimize your images. – Use relevant images in your blog post.   

3. Reference others with links. (Inbound and Outbound)

4. Give readers the opportunity to subscribe to your blog.

Quick Tip to find the Link:

d) Spread your content on network: The next important thing you can do to generate traffic is spreading your content on various means. It can be social bookmarking, web submissions, PDF, PPT, Social Media and what not.

e) Contact People Who Have Linked to Similar Content: Find people who have linked to similar content, and contact them introducing your new (and better) content.

Quick Tip to find the Link:

There are multiple tools that allow you to find links to a website or URL. Two of the best are Ahrefs and Open Site Explorer. Identify content similar to yours. Copy the URL from these items and paste them into Ahrefs or Open Site Explorer. You’ll get a list of pages that have linked to these items. These will be your targets. To reach out and ask them to consider linking to your new (and better) content, go back to BuzzStream to find contact information.

f) Email Marketing – Build subscriber list and send email to them.

There are many more things which are done by the best digital marketing company to get the visitors. Just think where your content will do well and get on the work.

For more tips and tricks, or digital marketing hacks; you can subscribe our blog or write us at info@lunaticdevs.com for any of your query.

Top WordPress SEO Plugins for Blogger

Surprisingly, blogging is the most rapidly growing industry. Your will be amazed to know that 409 million people view more than 20 billion blog posts each month, a report by WordPress. This stat clearly indicates the growing interest of people towards blogging and the credit goes to WordPress as well as it provides simple tools and plugins so that a person can manage their blog easily and rank their write-up further by following the SEO tactics. For On-page SEO, WordPress has offered certain plugins. Some of them are listed below which are liked by the any web development company in India.

Popular WordPress plugins:

Top WordPress SEO Plugins

Listed below the WordPress SEO plugins as recommended by the most trusted web development company in India:

1. Yoast SEO: Without search engine optimization, blogging can never go far. Yoast SEO is one of the most used and best plugins to optimize your blogs for SEO. Trusted and recommended by most of the WordPress website owners, yoast SEO upgrades frequently as per Google’s Latest algorithm. It has a lot of features that can make your blog effectively better. It can optimize your keywords and synonyms. It also analyses the readability of your blog and calculates the Flesch Reading Ease score. To understand it better, you can contact with any trusted WordPress Web development company in India.

2. SEMRush: One of the best SEO tool available in the market, SEMRush is used widely by professional SEO experts, marketers, bloggers, and businesses of all sizes. You can use it to find organic keywords and search terms that you can easily rank for. It also allows you to do competitive research and see which keywords your competitors rank for, and how you can beat them.

3. SEOPress: SEOPress is another simple yet powerful WordPress SEO plugin. It includes all the features you would expect from a SEO plugin like meta title, description, open graph support, image and content XML sitemaps, redirects, and more. It comes with easier setup for beginners and advanced controls for more experienced users. 

4. Broken Link Checker: Broken links can affect your site’s SEO and create a bad experience for your users. If you have been running a blog for some time, then you should check your site from time to time for broken links and fix them. Broken Link Checker is a free WordPress plugin that allows you to find broken links on your WordPress site. You can then fix those links without even editing your posts. 

5. WP Rocket: Site speed is a major factor in search rankings. That’s why you need to monitor your website speed & performance to make sure it’s not affecting your SEO.

Now you know some important WordPress SEO plugins and tools, checkout with your web development company in India for your blog or WordPress website. If you are searching the most trusted website development company, please contact us at Lunatic Devs.

Top 5 Instagram Marketing Tip to Grow Your Business

Did you know that 1 billion people use Instagram every month and one third of the most viewed stories are from businesses? Also, the potential advertising reach of Instagram is 849.3M users. That’s why, Instagram is the most popular choice of all best social media marketing company in India. It is also true that when you think about social media to promote or advertise your business, Instagram isn’t probably the first option that you think of. 

However, being one of the fastest and most effective social media platforms in last couple of years more and more businesses, entrepreneurs, and brands are considering to reach there, to tap a younger audience. Since the engagement factor on Instagram is immensely high in comparison to Facebook, it’s definitely the platform that has the potential to move businesses from a tiny company to a burgeoning one. And so the best social media marketing company in India always recommend it.

Let’s learn few tips to grow your business with Instagram:

Look below how the best social media marketing company in India utilizes the Instagram to grow your business.

1. Represent Your Business in Most Creative Way:

It takes just two-tenths of a second for someone to form an opinion on your brand online. It means, it’s incredibly important how you showcase your business among your target audience. Your Instagram profile and bio will be the first thing that your prospect customer will see it. Remember add values to your customer’s live, but in a seamlessly pretty manner.

2. Share Good and Informative Content Consistently:

Make sure your photos look professional and eye-catching. Sometimes a slight boost of contrast and exposure is all you need. When you consistently share great photos and videos over time, you’ll stand out from businesses that share subpar photos that were quickly snapped and uploaded.

3. Monitor Hashtags in Your Market

By exploring and keeping an eye on relevant hashtags, you can grow your Insta-community over time by making in-app connections. Follow the accounts of others who are in your industry, including industry thought leaders, similar businesses that aren’t your direct competition, or users who have shown interest in your type of content based on who else they’re following. These accounts will often follow you back.

4. Contest with Another Account:

By partnering with another Instagram business in your same niche, the two of you can offer a giveaway or contest that requires users to follow both of your accounts to be entered.

5. Don’t Buy Followers:

You could purchase thousands of Instagram followers overnight, but this won’t actually help your business. There’s no purpose to having 10,000 followers if only 50 of them are real people who are actually interested in your product or service.

So are you ready to Grow, Grow, Grow . . . and Go! Contact us if you want to boost your business on Instagram like never before.

5 LinkedIn Features You Probably Don’t Know

You might be using Facebook and Instagram for your business growth, but did you know LinkedIn has been steadily growing and it has brought more than 500 million users on board. And you will be amazed to know that LinkedIn (53%) came in a close second, just after Instagram (62%) in terms of popularity, a survey by Buffer. And that’s why it is becoming the popular choice of all best social media marketing company in India.

Today, LinkedIn caters to the professional and business needs of its 675 million members. Over the past few years, LinkedIn has added many features to the site. It keeps updating these features basis the changing trends in communication, marketing, business sector etc. Most B2b business are using it as a first preference, it is helpful to know those important features if you are a b2b. 91% of B2B marketers are using LinkedIn for sharing content.

Top LinkedIn Features

LinkedIn has become the greatest tool for audience building. That’s why most of the best social media marketing company in India recommend to have an active LinkedIn profile for your business growth. Let’s know the important features as well.

1. Export Your Connections:

This feature allows you to easily export your connections to other contact management systems. The contacts are downloaded in a spreadsheet – either .CSV or .VCF format. This list will include the contacts’ names, current company names and email addresses.

2. Delete, Manage, And Edit Your Skills & Endorsements:

If you use LinkedIn to drive traffic to your blog, and acquire new skills, this feature is especially useful for you. Listing down your skills will attract relevant employers, impress people enough to visit your blog and position you as a unique professional.

3. LinkedIn Showcase Page:

LinkedIn Showcase pages are the perfect way to segment your inbound LinkedIn traffic. If you want to; create a business unit that is directly connected to a specific target audience then creating a showcase page will help you immensely. Showcase pages were basically custom-made for B2B companies to generate more leads.

4. Add Media Files to Your Profile

Did you know that LinkedIn enables you to include a variety of media files like videos, documents, photos, links, and presentations in your profile? Adding such media files to your ‘summary, education, and experience’ sections of your LinkedIn profile further authenticates it.

5. Video Posts

From a content marketing standpoint, you can’t go wrong with video. LinkedIn has made videos a priority, highlighting them in the newsfeed and setting them to auto play.

LinkedIn is more brought than you think and if used correctly it can give you immense benefit plus a quality traffic only. If you want to know more or understand it more and why it is a strong choice of best social media marketing company in India, please connect with us at Lunatic Devs at info@lunaticdevs.com along with your queries.

How to Create a Facebook Marketing Campaign?

Do you want to set up a Marketing campaign on Facebook to boost your page or post? The best social media marketing company always emphasize the use of ad campaigns as 57% of consumers say that social media influences their shopping, a stats published on marketing dive. Therefore, it is always a good idea to promote your content to get some amazing views or to increase the reach of your content. In this guide, we will elaborate how to create a Facebook marketing campaign to enhance your post reach.

There are two ways of setting the campaign – one is organic campaigns and another is Ad campaign. Ad campaign allows you to add some budget to enhance your post likes, view and total reach. Understanding the fundamentals of Facebook advertising can help you avoid common mistakes that cost time and money. Before discovering the ways, let’s know where Facebook Ads fit into your marketing.

Where you can use Facebook Marketing?

The best social media marketing company in India says that before you spend another penny on Facebook advertising, you need to have a plan of action. Otherwise, you’ll be flying blind with no clear idea of where you want to go.

To see consistent results, identify where in your sales funnel you can leverage Facebook Ad campaigns. Answer these four questions to help define your strategy:

  • What’s your objective for Facebook advertising? For example, do you want to generate new leads for your business, sales for your ecommerce store, or subscribers to your blog?
  • Do you have existing or consistent website traffic?
  • Do you have an email list? If so, is it active and how many people are on your list?
  • Can you create unique content about your business/industry?

Based on your answers, you can set up your Facebook marketing campaign goal. In this post we will learn to set up a facebook marketing campaign in an organic way. And later we will bring another post to get the steps of Facebook Ad campaign.

Step 1: Create a Business Facebook Page

Firstly, create a business page to post any update instead of a personal profile.  And include an easily recognizable profile picture and page cover photo. Fill your business page with as much useful information as possible, utilizing targeted keywords in the “About” section.

Step2: Write the Perfect Post

Aim at posting three times a week to start. Ideally, it is good to post something once a day, every day. However, you can’t just post anything on your business’s Facebook page. The ultimate goal of every business Facebook post is to get engagement, whether it be asking people to “like” your company’s Facebook page or to visit your company’s website to make a purchase.

Step 3: Use Facebook Marketing Tools to Enhance Reach

There are several tools that can help increase engagement. This includes pinning important posts, auto-scheduling posts, CTA buttons, using Facebook ads, analytics, and more.

Steps 4: Monitor and Make Adjustments

Consistently use Facebook Insights to monitor the highs and lows of a campaign. And you can make changes or adjust according to your analysis. Even small adjustments could have a large impact on your results. So you have the steps. Just plan a strategy and do it. If you want to know how to set up Facebook ad campaign, please subscribe us so that you can get update when we post it.

What All Digital Services You Can Look with the Best Social Media Marketing Company in India

In this age of digitalization, everything is available online and people are getting more responsive to the social media. Don’t you think a strong marketing strategy is not a choice but has become the necessity irrespective of business size or type? Be it a startup, medium or large organization, every business want to establish a direct connect with their target audience. Simply posting on social media platform and implementing basic SEO techniques will not work, you need all-in-one plan or help of the best social media marketing company in India that can outrank your business in short span of time among your competitors.

For start-ups, it is very essential building a strong client base as well increasing the target audience on their web page to sustain business growth. Checkout your social media plan and let us know which services is included in your social media marketing plan.

  • Social Media Marketing: –

Social media is one of the biggest marketing platform to interact directly with your target customers and mostly in a free way to reach them.  It increase customer base, easy to share content and generating leads. You can start advertising your business by creating the specific posts to bring your target audience engagements.

  • Search Engine Optimization: –

If your website is not properly optimized on search engine then your target audience not able to find your website and there are chances your audience will go to your competitors. Social media just help to get good visibility for your SEO content and gain the trust of audience.

  • Content Marketing: –

Content marketing is one of the most effective way to reach new customers. It helps you to establish as a leading voice in your industry. If your website content is informative and useful for your users, chances to increase your target audience. The importance of content and continue stream of information should be creative, interesting and relevant. Content marketing will improve your brand reputation, more referral traffic and build a strong social network. Definitely, social media will play an important role throughout your content marketing plan.

  • Email Marketing: –

For startup, Email marketing is also one of the finest way to directly connect with users via email. Nowadays email marketing utilized by many businesses of all sizes across the globe. With this service you can build your brand, boost sales, reach many people, and generate calls. Many sectors like Banking, Travel, Jobs, and E commerce etc. are using email marketing services for their businesses. And to enhance engagement on your email campaign, you can share that too on your social media pages.

  • Video Marketing: –

In today’s scenario audience are more influenced with designed content. Making a video that is attractive and carries the right mix of information and images, it will be worth sharing and spreading. And we don’t need to tell what will be the target channel to advertise your brand’s video.

So what are you thinking for?

Get ready to incorporate these services with best social media marketing company in India. Not just it will help you gain good visibility but also gives you a handsome conversion rate.

If you are looking the best social media marketing company in India, contact us at Lunatic Devs.

We offer you customized marketing plan incorporating all necessary elements based on your business requirements, future plans and marketing goals. Since past few years, we are serving continuously to our clients to rule over the internet for their industry specific keywords.

If you too want to take your business ahead from your competitors, fix an appointment with one of our representatives at 9315685458 or mail us at lunaticdevs@gmail.com Stay tuned to our on Facebook, LinkedIn, Instagram, WhatsApp, and Google Page.

Sell Online with Your Ecommerce Website Development

Are you looking the best ecommerce website design company that can help you to build your own online platform so that you can sell online and get more customers who are looking for your products? You should choose an authentic platform to develop your ecommerce website. WordPress is a free-and-open-source content management system.

WordPress is a very powerful CMS to develop business the website. As it’s convenient to handle and have the vast range of features; most of the businesses run towards it. Initially, it was used to create personalized blogs only. With time it has become the most sought technology to develop the website.

The popularity of WordPress website is increasing gradually as everybody can use it because of its simplicity. Also, the website developed in the WordPress get priority by Google for Search Engine Ranking as it offers SEO friendly content management system.  Just go with the best ecommerce website design company that can offer some awesome designs and ambiguity free code like Lunatic Devs

We Build! We Code!  We Deliver

Lunatic Devs has the group of word press experts to develop the professional website. Our experts provide you sophisticated solutions that are yet simple and convenient. First we set up a meeting with our client to understand their requirements accurately. After then we work on its feasibility and converse the clear roadmap to the client that how much is possible and how the things will flow.

Once things are approved from both end, our developers and designers team start working and gives you nothing less than 100% satisfaction. We are very transparent for communication and inform you the correct status in a professional manner.

It is very much necessary to be good in communication and client handling for the best ecommerce website design company because some thing can be decided based on the current website state or after practical experience. And we at Lunatic Devs understand the importance of time and try our best to match the client expectations. Even after delivering the work, we support our client for any issue or associated help.

Our WordPress Website Development Services:

  • PSD to WordPress Website Development
  • Theme Customization
  • Plugin Development

The Other Benefits of WordPress Website:

  • Simple, convenient and easy to use
  • Responsive Themes
  • Multiple Plugin Support
  • SEO Friendly
  • Multilingual
  • Multiple Users
  • Free to Use

So if you are in plan to give your business a boost of digital, go with the best ecommerce website design company and build a good website for you in 2020. Contact us at Lunatic Devs to experience some quality solution at the most competitive price.

We are committed to provide 100% result oriented services to our clients. Our experts are competent enough to convert your already built website into WordPress CMS by developing custom theme.

To know more about our website development and design services and to know our previous work, please set up a meeting with our experts by writing at lunaticdevs@gmail.com.

You can also subscribe our blog to read the latest insights and to know more about our services, how we work, or a case study on our client’s work. Stay tuned for advanced tips and advice on your all digital marketing requirements with us on FacebookLinkedInInstagramWhatsApp, and Google Page.

Build Your Business Website with Lunatic Devs at Most Affordable Price of the Year

Going online is the dream of every businessman who wants to go long and make their business sky high. However, many of small business owners can’t afford to go online or register their business on digital space. It may be because of lack of proper knowledge, wrong resources or sometimes high prices. Website development is the first thing that your online customer will see and that’s’ why you should be careful while designing the website for your business. You cannot change it occasionally. And that’s why you should always hire the best website development company in India for registering your business online.

The best website development company understand your requirements and always show you the genuine path instead of false promises, ambiguity in code, unnecessary charges, and many hidden things. Getting your website done from the expert hand will make the things easier for future.  We at Lunatic Devs take care of your each and every requirements precisely and offer you the simple, easy to understand, seo friendly web development solution at the most competitive price.

As we are running at the year end, we are offering high discounts or prices like never before so that you can accomplish your dream of getting online on budgeted price. Served more than 50+ projects in the last decade, we are now best known for providing the reliable, effective and most advanced web portal development solutions.

Our team believes in delivering high quality standard services.  We understand communication with the customer is very urgent and hence create a platform for strong web presence. 

Why Lunatic Devs for your next Website or web portal development?

The First thing which is necessary to hire any company for assigning task list is their level of service assurance. Here, we are very strict to the quality and take the projects only which we can deliver in given deadline by measuring all quality parameters.

From assignment to delivery and after maintenance, we follow a very transparent and sequential predefined process. It helps our clients to get real time updates regarding the status of the ongoing project.

We assured you get the best portal experience as our experts comprise of all necessary skill set and work experience of successful delivery. Listed below are some kind of web development solution that we offer at Lunatic Devs

Our Core Competencies:

·         Custom Web Portal Development·         Web Services/Application Portal Development
·         Business Portal Development·         Event Design Portal Development
·         Community Web Portal Development·         Matrimonial Portal Development
·         Business to Business Web Portal Development·         Video Portal Development
·         Business to Consumer Portal Development·         News Portal Development
·         Social Network Portal Development·         Client Portal Development
·         Job Portal – Interns Portal Development·         Features Comparison Portal Development
·         Shopping Cart Portal Development·         E-Learning Portal Development 
·         Travel Portal Development·         Auctions Portal Development
·         E-Commerce Portal Development·         Public Web Portal Development

Our expertise maintains all quality standards while delivering the projects to the clients. Web projects designed and developed by us fast result driven and UX/UI friendly. Surely, these will increase your brand value and reputations of your business.

So are you ready to give your business a touch of professional and experienced hands for all your next web development requirements?

Contact us now!

For any information, suggestion, query or an expert opinion, please write us your requirements at lunaticdevs@gmail.com Stay tuned for advanced tips and advice on your all digital marketing requirements with us on FacebookLinkedInInstagramWhatsApp, and Google Page.

How to Make Money by Writing Your Own Blog with the Best Digital Marketing Company – Part 1

Making money is not really tough if you are passionate for writing. Everyone wants to earn money and try different tactics for this. Some businesses may fall while other may rise. One common thing associated with every business idea is that they always have the risk factor. While if you opt for blogging, you can earn a huge amount by just writing on your own platform and get it ranked with the help of the best digital marketing company.

Actually, blogging is one of the most popular way of making long-term-income simply by writing some online stuff on the topics which is utmost liked by you. The success of this business relies on you and your digital marketing activity, you can do that with the help of the best digital marketing company. If you are sure to make your true efforts, definitely, you can earn a lot of money just from your writing habit. Moreover, the risk factor is very low because blogs are the most popular things in the online world. At this point of time, you yourself are reading a blog.

Blogging is altogether different from going on job daily just like the age old tactics we are supposed to do. You can earn a handsome amount for today, tomorrow, this week, year and even for upcoming years. All you have to bring some informative, insightful content on regular intervals that your audience can enjoy to read. The best digital marketing company will help to circulate your content widely over the web.

How the blogging will make money?

In blogging, you will earn money through website traffic. How much traffic you gain on your website, the chances of getting more income will be increased? If the user is coming to your website and spending some time to read your articles, you will be noticed by search engine and as a result you will get increment. Producing content on regular interval will not just increase you website’s worth but also enhance the credibility of the content. 

However, you should not lose your patience as it takes some time to convert in cash. It’s not a plug and play process.  It takes some persistent time and hard work. You and your digital marketing partner can mutually bring some awesome results.

One you have your niche, you can start writing in your own way which is easy to understand and based on trend. You can do a self-analysis of your content by questioning yourself is it able to give the all information for which it is written. Don’t forget the rule of writing – Read, Read, and Read. Yes, once you are completed with writing, give it a thorough read not just once, flow 2 or 3 rounds of reading for a perfect article.

After your writing piece is ready, now it’s the turn of your partner – the best digital marketing company who will rank it for industry keywords with their different tactics. And when you get some good traffic, you can associate with google adwards to place some google ads on your platform or can connect with other business to advertise them to make money.

There are a lot other way to make money from a credible site, like you can write about other business and can charge for writing and publishing it on your channel. You can give a backlink to anyone and can charge for that. Many other ways are there but you should have a credible and high traffic site.

So get ready with your idea and contact us at Lunatic Devs for all your digital marketing requirements.

To know more about our digital marketing packages and services including our previous work, please set up a meeting with our experts by writing at lunaticdevs@gmail.com.

You can also subscribe our blog to read the latest insights and to know more about our services, how we work, or a case study on our client’s work.

Note: Please also Read our next article – How to start your own blog with the best digital marketing services company – Part 2 Stay tuned for advanced tips and advice on your all digital marketing requirements with us on FacebookLinkedInInstagramWhatsApp, and Google Page.

Grow Up Your Social Media with Some Lights, Camera, and Action!

Video Marketing is the latest sensation of the century. Not just Your Tube, go to any social media platform – be it Facebook, LinkedIn, and Instagram. All are filled with numerous video content. So if you are looking for the latest, ground breaking strategy to bolster into the market and obtain startling results quicker than ever, start investing in video marketing. All best social media marketing in India emphasize the need of video content to grow up your social media account and to engage the audience.

In video marketing, Livestreaming is a new sensation that you can include in your current marketing strategy. It brings phenomenal engagement and has a lot more influencing power to connect with your audience on a deeper level.

Why Video Marketing is So Popular?

If you are wondering why video marketing has gained popularity in such a short time, it’s pretty clear! YouTube alone has over a billion users, which is almost one-third of total internet users. Such a large number of audiences make room for advertisers to advertise their contents.

What Statistics Says?

It is predicted that at the end of 2017, Video content will represent 74% of all internet traffic as it is most powerful way to create more and more engagements.

  • 87% of Online Marketers use visuals in their contents.
  • 82% of Twitter Users watch video contents on Twitter.
  • 45% of people watch more than an hour of Facebook or YouTube Videos in a week.
  • More than 500 million hours of videos are watched on YouTube each day.
  • 4X as many consumers would prefer to watch a video about a product than to read about it.
  • Using the word “video” in an email subject line boosts open rate by 19% and click-through rate by 65%.

So why wait! Let’s switch on the LIGHTS for some action!

You should follow a perfect strategic plan as prescribed by the best social media marketing company in India that includes storyboarding, thinking through the concept, video tapping and final production. Always try to bring creativity to your strategy. Don’t forget to include new innovation to achieve remarkable benefits for your end goal.

Think through these five key points for planning a video campaign to boost up your social media platform.

  • Creativity: It may be an old idea but executed differently. Find alternative ways to create interest in audience. Avoid same type of advertisements. And also don’t forget to scroll your previous post of channel to understand your current and prospect audience and interest of audience.
  • Technology: Take advantage of advanced consumer technology. No time to load and buffer.
  • Unique: Differentiate your message with 100% authentic and genuine content. Show something that people want to watch.
  • Optimized: Optimize your video to share it on mobile and desktops.
  • Conversion Rate: Make it attractive. Use impressive content to get better click-through rate/subscribe to your services. 

Okay, you have known the secrets of making a good and powerful video but do you know the benefits of it for your business?

Big Benefits of Video Marketing

  • SEO Success: Add video to your landing page and it creates 53% more likely to appear on the first page of Google.
  • Social Share: A good video encourages large amount of engagement. People love to share the video on their social networks.
  • Higher Conversion: Video on landing page can increase conversion by 80%.
  • Mobile Sales: 40% of consumers reported that visual contents increase the sale opportunity on a mobile device..

Looking at above benefits, you must have aware with the facts that Video is no longer a luxury, but a requirement of current marketing strategy, especially your social media plan. What do you think?

Moving further, you must have aware with the importance of video marketing and why should you care for it. Now it’s time to pick your camera and shoot something.

Camera – Select the right platform, don’t just go with any.

Grab your audience attention by shooting something live no matter wherever you are. Believe me, it works.  Choose any of the social channels based on your business goal and prospect customer for livestreaming.

  1. YouTube Live: The most popular and the most powerful. It allows access to large number of audience, ease of use, built-in comment section to talk while live, and a lot more flexible options.
  2. Facebook Live: The largest social network has made it super easy for you to go live and showcase yourself. So it makes a lot of sense to use its Live feature.
  3. Snapchat Live: Snapchat has a great potential for capturing visual attention and emotional responses and that can last up to 24 hours. This creates some impetus for your customers to pay close attention to your feed so they don’t miss anything important.
  4. Periscope Live: It’s specifically designed just for live streaming. Periscope video play right on Twitter. It means you can reach Periscope and Twitter users at the same time.
  5. Instagram Live: If your audience is mostly younger, than Instagram might be a good choice.

There are a lot more other options to shoot a perfect video for business/services such as Whiteboard Explainer Video, Animated Explainer Video, Video Infographics, Video Sales Letter, Tutorial Video, Instructional Video, Product Video, Webinar Video, etc. you can choose as per your own convenience.

If you are wondering what content to shoot, consider these options:

  • Product or Company Important Announcements
  • Product Demonstration
  • Live Q&A’s with Team Members.
  • Group Support and Feedback.
  • Impromptu Giveaways.
  • Flash Sales or Discounts.
  • Live Auctions or Raffles.

Now you have the idea of video with you, so can we get some action going?

Action – Shoot Something Interesting and Authentic!

Consider these ideas that can make your video truly engaging and exciting:

  1. Bring Employees on Camera: Give a face to your company by explaining it vision, expertise, environment, work, and of course their clients (site or work). Let your people do the talking!
  2. Make Customers the Stars: Include their testimonials, ask them to participate live on any contest and survey.
  3. Highlight Your Expertise: People are always excited to hear Business leaders, their success stories and their opinions, so interview your boss.
  4. Record at Event: No need to bring production crew. Just take your smartphone and shoot it. It’s really that simple.
  5. Create Screencasts: Try to include a product demo or a webinar. Provide value so that maximum can push the record button.

At last, I will just say keep shooting. Streaming revolution has arrived. Use cool streaming tools and keep springing forth. Still if you have any query, drop your comment in the comment box or write us your message.

You can also mail us at lunaticdevs@gmail.com

Stay tuned for advanced tips and advice on your all digital marketing requirements with us on FacebookLinkedInInstagramWhatsApp, and Google Page.