5 Essential Steps Followed by The Best Digital Marketing Services Company for A Successful Campaign!

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Are you on the right track of online Marketing?

This question came to the mind of any business owner who wants to do online marketing for their business. From a business owner standpoint, they are always curious to know whether the solution or proposal offered to them will be fruitful for their business or not. And this is focused by the best digital marketing services company a business can grow its return on investment along with a great brand positioning on the web.

Here in this blog we are explaining the most essential 5 steps followed by the best digital marketing services company to take you ahead from your competitors. Checkout…

Keyword Strategy:-

Keywords are the words that user type into the search engine to find what they are looking for. Your proposal should be incorporated with high search volume but low competition keywords to drive relevant traffic in minimum time to your website. So do check your relevant industry keywords through online tools such as Google keyword planner from Adwords or Wordstream keyword tool. Make sure your keyword strategy is rightly defined.

Website Optimization:-

Once the keywords are getting finalized by you to the digital marketing agency, it’s time to analyse your website optimization plan. Optimizing your website means to create a website that is more easily found by search engines. To do this, digital marketer or online marketer will need to add selected keywords throughout the content of your website page including URL, video, title etc. Generally, your keywords should be detected or shown by search engines when it crawls in response to any search query. The search engine will then direct traffic to your website, it increases sale and that is the goal of online marketing.

Blog and Content Marketing:-

Blog are a form of content marketing. The content on your site that can be keyword optimized will be your blogs. Content has the specific goal of driving sales. As per online marketing, all the content on your site should drive sales. Blogs has a few additional benefits such as creating fresh content without any copy write and having the ability to go viral. Blog will increase the reach of your brand and message.

Social Media Content Promotion:-

Nowadays social media is a huge online marketing platform to increase your online sales. Social media helps you to connect and interact with your clients and customers and delivering your branded message to your users. If you are not on social media, you need to be by the end of the day.

Turn Leads into Conversions:-

Once you have received a leads that coming from your website, you want to have a sales funnel structure that constantly pulls customers towards making a purchase. This is vital to the success of online marketing efforts. For this, your website should provide an easy to use customer experience that doesn’t distract them from the final goal.

Now you to know 5 important steps to get success in online marketing and followed by the best digital marketing services company, so, whenever you finalize seo services for you, checkout their offered plan.

To get a unique, customized, result-oriented digital marketing or online marketing proposal, please contact us at Lunatic Devs. We promise you to achieve the visible results in first three months only through our various digital marketing tactics like – Search Engine Optimization, Search Engine Marketing, Social Media Marketing, Email Marketing, Online Assessment, and Campaign based marketing.

Contact us now for any of the above listed service’s requirements.

For details, please mail us at lunaticdevs@gmail.com or call us directly at +91-9315685458. Stay tuned to our Facebook, LinkedIn, Instagram, WhatsApp, and Google Page.

Growth Tactics for Best Ecommerce Website Development – Part 1

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2020 is around the corner and this is the good time to prepare yourself for upcoming opportunities, new strategies, and how to do the most. Start with gathering data, current behaviour of your company as well as your competitors, current strategies, and how it affects consumer behaviour. And then go through each of the growth plan, we have shared below in this article.

Search engines and easy access to customers have become more competitive than ever. As promised, we are sharing here some growth tactics for best eCommerce website development that will help you boost your marketing plan in 2020. 

Consider These Points for Restructure or Best Ecommerce Website Development

Here is your go-to list:

a) Prioritize Mobile Traffic:

As discussed in our previous articles, the more traffic is coming from mobile devices than desktops to any business site. Your ecommerce website must be properly indexed and formatted to be competitive in the SERPs. Invest in a fully responsive, mobile-optimized site that can give visitors the full experience they would get on desktop.

b) Mobile-First Indexing

Focus on mobile-first indexing approach. Here are some common errors found on any web page:

I) 4xx error codes, which impact a user’s ability to utilize or access the site correctly.

II) Slow page loading speed, which will drive users away and negatively impact SEO.

III) Missing or empty title tags, preventing Google from identifying the content correctly.

IV) Issues with mixed content, which will negatively affect user experience and reduce confidence in your website.

V) Redirect chains and loops, which prevent users from getting to the correct destination quickly.

c) SERP Feature

SERP features are more important than ever. They increase your visibility, authority, and, as a result, sales. See the below data collected from a SEMrush blog:

SERP features are more important than ever. They increase your visibility, authority, and, as a result, sales. See the below data collected from a SEMrush blog:

d) Expand Your Backlink Profile

If a high authority domains are giving you backlinks, it indicates that you have credible content. It will help you to get higher ranking in the SERPs. To expand or improve your backlink profile, constantly monitor your competitors’ tactics and analyse which backlink types appear most frequently. 

e) Invest in Technical SEO

Your site must be technically sound to find SEO success. If a search engine has difficulty crawling and understanding your site, how can it serve it to people in its results page?

f) Implement AMP on Key Pages

AMP is essential in helping web pages load faster on mobile devices, improving the user experience significantly. Fast website loading time is necessary as it indicates users are staying on your site, engaging with it, and potentially purchasing from it.

AMP won’t be a strong choice for all sites, but the majority of ecommerce sites should consider implementing it.

There are many more things you can do to grow your ecommerce website development. We will discuss same in our Part-2.

Contact us at Lunatic Devs for best ecommerce website development.

For any details or query, please write us at lunaticdevs@gmail.com.

Stay tuned to our Facebook, LinkedIn, Instagram, WhatsApp and Google Page.

5 SEO Services Offered by the Best Digital Marketing Services Company to Win Your Campaign!

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Are You Finding the Best Digital Marketing Services Company to Win Your Campaigns?

If you have a plan to win your business in the race of online marketing, you may have to go ahead from your traditional marketing plans. Definitely, the first option come in the mind of any business owner is to find the best digital marketing services company. However, you should put more efforts on their proposed solution instead of their name. Some start-up have a passion to do and then can make you win in 2020.

So, in this article, we are explaining the top 5 service you should have in your future marketing plan. Checkout…

Online Assessment: –

You might have idea that keywords are the most important part for any business’s success. However, just finding the appropriate keywords for your business are not enough. You should do proper online assessment with your keywords. For example, check whether your competitors are also working on that keywords, how much traffic they are getting, what SEO practice they are following to rank those keywords, and how are their output? Based on your research, make your keyword plan.

Website Optimization:-

Again, website optimization is the thing you can’t ignore in any of your marketing phase.Do a thorough research from start to end and notice even the smallest thing like Alt tag of images, Meta and description, URL structure, inline CSS, canonicalization and everything which can hamper your SEO ranking. If you are launching an offer or running a new campaign, do it through landing pages and keep optimize that regularly.

Content Marketing:-

Content marketing is itself a very big tem. Don’t just restrict it with blogs and articles. Remember, it is not content writing. It’s all about marketing the content that can be in any form- blogs, image, GIF, video, landing page or anything. Just you need to take care of the interest of your audience. For a unique content marketing plan, contact with the best digital marketing services company that will help you understand your customers and market the things accordingly.

Social Media:-

Social media along is a huge platform which can offer you a good visibility, sales, leads, and conversion everything. You can optimize it organically and paid as well. Popular social media channels are Facebook, LinkedIn, Twitter, Instagram, Pinterest and many more. Based on your business type and audience interest, you can concentrate on one or more channels. Again, it purely depends on your prospect customers and business goals that you should put more focus on organic activities or paid activities.

Email Marketing:-

Email Marketing is still a very powerful weapon to kickstart your Marketing activities. If you do it right, you can double your leads in just 3 months.

These 5 things are the wholesome of your future SEO activities. Contact the best SEO services company, explain your business goal clearly. Let them come out with their unique plan and your target customer understanding and then only you should hire them

For a unique, customized, result-oriented SEO strategy to win your 2020 goals, please contact us at Lunatic Devs. We promise you to achieve the visible results in first three months only through our various digital marketing tactics like – Search Engine Optimization, Search Engine Marketing, Social Media Marketing, Email Marketing, Online Assessment, and Campaign based marketing.

Contact us now for any of the above listed service’s requirements.

For details, please mail us at lunaticdevs@gmail.com or call us directly at +91-9315685458. Stay tuned to our Facebook, LinkedIn, Instagram, WhatsApp, and Google Page.

Top 5 Advantages of Ecommerce Website Development

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In today’s digital world, people want everything available at their doorstep without going to the local stores most of the time. This trend has introduced a major revolutionary change in their online shopping industry. Nowadays all businesses that deal in product have their online store. It is not wrong to say that ecommerce has become one of the largest industries in India in terms of customer and revenue. So if you have an ecommerce business and operate offline, we highly recommend you to go online for your business growth. Ecommerce website development in India can bring much more benefits.

Benefits of Ecommerce Website Development in India

Let’s discuss what all you can achieve while getting done ecommerce website development for your business.

1.Global Exposure: Every business owner has a dream to grow their business worldwide or simply they don’t want to stuck for single location/ or particular area. Don’t you? Thus, by registering your business online you can give it a global exposure to the wide scale of audiences.

Ecommerce website development not just increase your customer base but also opens the doors of opportunities by establishing a direct channel to your current customers and target customers.

2.Low Operational Cost: Getting a business premises is more expensive than getting an ecommerce website for your business. Furthermore, that business premises is limited to that particular area or available for its nearby customers. However, if you choose ecommerce web platform to sell your products, you can increase your customer’s base on much bigger level.

3.Customer Satisfaction: From an end user perspective it can be very convenient to purchase goods and services over the Internet. The process is usually very quick and orders can be placed in a relatively short period of time – without ever having to leave the home or office. So if your customers can find you online and their requirements can be reached to their doorstep at their comfort, definitely it will increase their trust in you.

Moreover, they will also benefit from the ability to purchase goods and services 24 hours a day, 7 days a week and provide constant turnover for the business.

4.Direct Communication with Target Audience: With getting ecommerce website for your business, you are providing a direct communication channel to your audience and customers. They can ask or post their queries whenever they want. Furthermore, they know how to communicate in case of any discrepancies or increase trust as you are authorized for your products.

5.Analytics Maintenance: With online selling system, organizations can easily analyze all the data that gets stored and find out the effectiveness of sales, learn about customer behaviour, understand marketing campaigns, customer engagements and much more. Hence, it will help you strategize your plan based on upcoming campaigns, future goal and more.

Usually, it’s pretty easy to kick-start an ecommerce business at low-cost and with less risk whether you have physical store or not. With an appropriate business plan, you can generate potential for passive income and better ROI. So are you ready for ecommerce website development for your business growth?

You can contact us at Lunatic Devs, which provides the best ecommerce website development in India at affordable cost. Don’t just believe on our words, checkout our past work and decide yourself.

Also, let’s connect with one of our representative who can guide you better in terms of your business, goals, and expectations. Please call us at +91-9315685458 or write us at lunaticdevs@gmail.com Stay tuned to our Facebook, LinkedIn, Instagram, WhatsApp, and Google Page for regular updates.

3 Essentials for Your Digital Marketing Strategy of 2021

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Are you finding the best digital marketing services company to plan your strategy for 2020? If you have more online customers then you may need to take this things seriously as age-old SEO methods can’t give you your desired results. A right strategy is the base of your digital marketing plan which helps you grow your sales, get new customers as well as a long-term growth. Display ads, online banners are the things of past, you need to think differently to gain your audience trust. To prove this statement, consider this stats:

So to stay ahead of the digital marketing curve, keep up-to-date on trends, and break through the clutter, we are bringing the top five tips to optimize your digital marketing strategy for 2020.

Here are the three essentials suggested by the top leading digital marketing services company.

1. Prioritize Customer’s Needs: When your SEO team is busy with building your web presence and branding your products or services, it’s easy to lose sight of your target customers in the race of driving more traffic. However, a small efficiency can bring improvements in conversion rates, email capture, and retargeting. The answer of these two questions “Who are My Target Customers” and “What do they need?” and appropriate actions can help you win your battle.

2. Audit and Update Your SEO Regularly: You know you are offering a great product or service but do you know its reach to the target customers. SEO strategy offered by digital marketing services company plays an important role here. Industry experts recommend updating your SEO once a quarter; after all, Google updates its algorithm more than 500 times a year.

3. Consider Blog as a Lead Generation Tool: Do you know that marketers who do blogging, receives 13 times more positive return on investment, and companies that blog generate 67 percent more leads than those who don’t. Blog indicates that your website is active. And when it is indexed by Google, more customers can find you online. Definitely, blogging should be a part of your SEO strategy (suggested by digital marketing services company).

Apart from these you should highly focus on:

A) Webinar and Live Events

B) Email Distribution List

C) Social Media

D) Mobile Marketing (Mobile Keywords Optimization)

So you know how digital marketing strategy will work in 2020, ask your digital marketing services company to incorporate these points in your marketing plan of 2020.

For a unique customized digital marketing plan, you can call us at Lunatic Devs, one of the best digital marketing services company. We believe in quality work and always work on deadline

For any query, you can write us at lunaticdevs@gmail.com. Stay tuned to our Facebook, LinkedIn, Instagram, Whatsapp, and Google Page.